SMI Mentor
Brand Growth Strategist & Associate Chartered Marketer (CIM) · BuildurBrand
Chisom Ekwerike is an Associate Chartered Marketer (CIM, UK) and brand growth strategist whose work sits at the intersection of storytelling, consumer psychology, and data-driven positioning. Holding an MSc in Digital Communication with Distinction from the University of Chester, she has trained 100+ business owners on how to clarify brand positioning, build audience trust, and convert visibility into revenue ù delivering a 45% engagement increase and 30% conversion improvement for the brands she has led. As Senior Brand Marketing Manager at BuildurBrand and formerly a Customer Insights Analyst for Hastings Direct, Chisom brings both the creative and analytical sides of brand building. For school leaders, she addresses one of the most neglected assets in education: a school's brand ù how parents perceive it, how communities talk about it, and how it earns trust long before enrolment conversations begin.
Chisom brings deep expertise across the following areas.